E-commerce doesn't work for fashion, Cabine had for goal to fix that
Cabine is an adventure we launched to finally fix the online retail problem : this vertical is not working, and that's due to the need we still have to try before buying.
With Cabine we created an on-demand fashion delivery service, totally free and without engagement. Once you picked 3 shoes in 2 sizes, an advisor would bring them to you at your office or at your place. And once you tried them, you could choose only the paires you liked.
I developed the product, including :
- back-end with Symfony2
- back-office for Cabine, the advisors and our retail partners
- wireframes and design of the full app with Sketch
- front-end integration
This service was available in Paris and unfortunately down.